Lead generation is one of the most important aspects of your broking business.  As a broker mentor, I am constantly asked the question.  Lead generation is always top of mind. Most brokers are continuously searching for the silver bullet in how to generate more leads. 

The problem is, many of them leave the basics out.

Take the time to talk to your friends, colleagues and family about their experiences.  If they have used a broker before, how did they find that broker.

One of the most common responses you will find is, by word of mouth.  Consider yourself in that situation, if you don't know any brokers personally, then you would probably prefer to deal with someone who comes recommended by a friend.

So, as a new broker, how do you get word of mouth home loan referrals?

Well, here's the cliff-hanger - I'll be covering this subject in our Forum area later today. 

In the meantime, I'm off to see some clients referred to me by one of my wife's friends.